Complex.com’s Sneakers section is a leader in the digital realm when it comes to forecasting and reporting on trends within the marketplace.
Whether it’s providing informative information on where, when and how to buy popular sneakers from brands like Nike, Reebok, adidas, Converse, K-Swiss and Supra, or providing an authoritative voice on the current shoe-game, Complex offers unique insight about an always-changing market. Expect to find feature-length pieces on special projects, breaking news stories about releases, and constant updates of the hottest new sneakers on a daily basis.
“Diamond Dawgz” started as Ms. Adrian Breeding, mother of BadBoy Recording artists “B5″, took interest in making and designing appearance and performance clothing for her high-energy celebrity sons! As B5’s popularity has rose over the years, so did the fans awareness of B5’s unique style and fresh flavor!
(Ms. Adrian) “I began making outfits and customizing them when the boys started out over 10 years ago! When B5 first started as the “TNT Boys”, money was low so I had to get creative with the resources I had! I would take old jeans, shirts, jackets and hats and give them a custom look with paints, glitter, rhinestones and more! Not able to afford new sneakers at the time, I would take and clean the sneakers and then paint them with white spray paint to give them a new look, and would then customize them with paints and glitters! That’s how it all started!”
Now, After being in front of millions of people on major tours such as the “Scream Tour”, “Teen People Tour”, Disney’s “Jingle Jam Tour” and TV shows such as “MTV”, “BET”, “Disney Channel” and others; fans, music industry professionals and athletes started requesting the crazy, unique blinged out sneakers that Ms. Adrian once did out of necessity! 2 years ago, Ms. Adrian and B5’s longtime manager Jim McMahan decided to create a company with Entertainers and the youth in mind and “Diamond Dawgz” was born!
“Diamond” because of the bling and sparkle and “Dawgz” because thats what her boys call each others feet! Today you can purchase “Diamond Dawgz” Exclusively at http://www.diamonddawgz.com. New styles and flavor of Hi-top canvas sneakers & caps with German Glass Glitter, colored sands, Swavorski Crystals, paints and more for 2008! Nothin Lik’em!
KicksOmeter. With over 4 years experience in testing bball shoes kicksOmeter is the largest sneaker review magazine worldwide. The detailed reports and photos are the players first choice to get information upfront buying new sneakers. You can download the mag for free at www.kicksometer.com as .pdf file.
Every review comes with large photos, a ranking system and a detailed account of what makes the shoe a must-have (or not). Therefore the kicksOmeter crew wears every shoe at least 6 times during on-court action. After each session the crew studies the kicks and rate them in the 4 main categories: traction, support, cushioning, comfort & fit. After all the testing a detailed report is written based on the our observations.
Together with a detailed measurement system and high professional photography the final report is at least 3 pages long. If it takes too long to read, just check the quick overview table with the diagram, a summary and a best for position indication.
Since 2004 visitors at kicksOmeter.com can also vote for the “shoe of the year”. This global campaign follows the rules of the NBA playoffs. All sneaker brands are spitted into different conferences. The best 8 shoes of each conference battle round by round for the Finals. Here the best 2 sneakers of the last season facing head to head with only one winner.
But the magazine and the kicksOmeter sneaker playoffs (all voted by players around the world) are not the only hot features. In summer the largest interactive sneaker database and the sneaker encyclopedia (”kicksOpedia”) are coming online.
It’s all about your shoes!
