SneakersBR starts at 2005 december as a personal blog and was upgraded last march to the first brazilian site about sneaker culture. The brazilian scene was pretty shy but has showed us many potential with recents exclusives launchings like the NIKE DUNK SB BRAZILIAN CUSTOM SERIES last year, the first brazilian sneaker culture event - called SneakersBR live!* - hosted by SneakersBR and Nike Brazil last april the 16th (with some history sneakers from Nike in expo) and local initiatives like the 1st commemorations for 25 years Air Force 1, with 10 street artists from Brazil making your own AF 1 graffiti custom*, and finally the first brazillian sneakers magazine called Sneaker Trip.

SneakersBR is a mini portal where brazilian sneaker heads (or just sneaker fans) will find the recent news from local and global scene, at BLOG section, the last brazilian launchs at “Heads Up!” section, a lot of pictures on “Rockin’ BR” and they’ll be able to make your own wish lists and share them with the fellas, for who knows receive an aid, on WISH LIST section.

The year of 2007 is very promising for the Brazilian sneaker scene: some pretty dope launchings are awaited and many others surprises co-signed by SneakersBR are foreseen. Some pretty interestind stores are being opened and the trend is that scene grows pretty fast.

SneakersBR is the place for brazilian sneaker fans (and everybody who understand a litte bit Portuguese, the brazilian oficial language - lol) to meet them, inform them, share some pics and ideas and show to the world that exists a Brazilian sneakers digital community, and to the world folow it what happens in brazilian sneaker head scene!
But people for every part in the world are welcome to see the pictures, send a mail and become a new fella!

The new footwear brand Heyday brings a totally new aesthetic to the streetwear scene. Inspired by the classic wedge soled workboot with athletic influenced uppers, Heyday features a welted EVA outsole, pigskin leather linings, metal lace caps and material and color combo’s like no other.

Darin Hager founded Heyday footwear in 2006 after having spent 10 years toiling away at other small companies like Puma, Sperry Top-Sider, DKNY and Marvel Comics. Heyday is for the guys out there like Darin who love the sneaker collecting scene but are seeking more original and unique footwear than is currently seen in the market. Darin’s travels throughout much of Europe, the Far East and the the US influenced many of his Heyday designs. Heyday will be available at retail August 2007. Live in your Heyday!